4 Ways to Scale Your Philadelphia Startup with Technology

Innovative ideas, it seems, are spreading like wildfire these days. According to a 2017 report by the Progressive Policy Institute for TechNet, the formation of startup companies is accelerating, not just in established tech hubs, but across the nation. Philadelphia, Worcester, Washington D.C., Denver, and Phoenix have all become prime locations for emergent startups. Philadelphia alone has over 300 startups specializing in diverse technical fields, and the number continues to grow.  

Fueled by the digital revolution, young companies are bolstering their local economies and imbuing traditional industries – including healthcare, education, and manufacturing – with smarter, more efficient technological innovations.

But what about the technology that supports these startups? 

Large or small, established or startup, modern companies “run” on technology. From application to security support, on-premise to cloud-based software, the right technological choices are imperative to a business’ long-term growth and success.

Here are four ways to ensure that your technological infrastructure is providing the support, scalability, and agility that your business deserves:

1. Tap into that silver lining: More than half of all small businesses in the U.S. use at least one type of cloud software. That’s not particularly surprising, as the cloud offers significant advantages without taking up the space and resources often required for traditional on-premise solutions. In leveraging cloud-based resources, startups ensure:

  • Scalability – giving users the flexibility to scale (and pay for) services as they need them.
  • Mobility – allowing employees to work anytime, anywhere, and from any secured device.
  • Collaboration – supporting team projects both in office and remotely, with leading productivity tools.
  • Business Continuity – providing automatic data backup to offsite storage, while supporting access to applications in the event of device loss, natural disasters, human error, or cybercrime. 

Related Content: 7 Reasons to Move to the Microsoft Cloud 

2. Cover the basics: For startups and other SMBs, cost often drives initial IT purchases. This is why many startups use cloud-based Google Apps for basic productivity tools, such as email and data storage. But that trend is shifting, as more startups and SMBs chose to leverage Microsoft Office 365 from the get-go. Why? For starters, the experience is one that users already have a certain familiarity with - one in seven people on the planet use Microsoft Office. The Microsoft suite also supports employee collaboration through business-centric applications such as Teams, Skype for Business, and OneDrive. For more information on the benefits of Office 365 over Google Apps, read more here.

3. Protect yourself: Though hackers are often portrayed as going after the big guys, 43% of cyberattacks target small business. This can happen for a number of reasons. Smaller companies tend to have weaker security systems – the result of associated costs and a lack of skilled support for proper implementation and maintenance. Popular startup industries, including healthcare, manufacturing, and the public sector, also fall into the top five most targeted fields.

  • If you choose to implement your own security solution, incorporate safeguards for proactive defense – such as regular data backups and encryption, device access and management, and regular employee cybersecurity training.
  • Move sensitive applications and services to the cloud, for enterprise-level security and distributed cost-efficiency. 

4. Think Ahead: Just as planning and design are critical factors in bringing your products to market, so too are the choices you make when selecting an accompanying IT infrastructure. Will your IT support your company’s growth? Or will you have to work backwards, realigning your systems to fit evolving needs? The right IT partner can anticipate these changes, creating a business-minded technological infrastructure that allows you to focus on the things that really matter – your company’s growth and success.

Learn more about creating an IT plan that can scale with your business' growth. 

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